What are SEO keywords?

What are SEO keywords and why do they matter?

SEO keywords are words and phrases that people enter into search engines when looking for products or information. Including these keywords in your product content helps search engines understand what your page is about and when to display it in search results.

Using well-researched keywords:

• Increases your visibility in relevant searches
• Drives more organic traffic to your store
• Aligns your content with what your customers are actively looking for

How WriteText.ai uses SEO keywords

WriteText.ai helps you target the right keywords by:

• Allowing you to manually enter keywords (Starter)
• Offering AI-powered keyword analysis
• Recommending keywords based on search intent, volume, and difficulty
• Automatically integrating those keywords into your product text
• Progressing through a keyword ladder strategy, starting with low-competition terms and evolving toward more competitive ones as your rankings grow

These features help ensure your content aligns with real search behavior and improves visibility as your rankings grow.