When should I use a product description template?

Should I use a template or non-template output for product descriptions?

Both options can produce good product descriptions. The right choice depends on which sections you need and whether those sections require specific formatting.

When non-template output works well

If all your content will be continuous prose, non-template output handles that well and the result reads naturally. If you are writing a straightforward description without structured sections, you may not need a template.

When a template gives better results

A template becomes the better choice when your content includes sections that benefit from specific formatting. Two sections in particular work better with a template:

• Technical specifications is almost always clearer as a bulleted list than as a paragraph. A template lets you set that section to list format.
• FAQ sections work better as structured question-and-answer blocks. A template keeps each pair clearly separated.

A template also lets you exclude sections you do not need and mix formats within a single output, for example, prose for the introduction and a list for technical specifications. 

Setting up a template

For full instructions on creating and configuring a template, see the essential guide to using Templates with WriteText.ai.